Best Brands on Instagram Right Now

Introduction

Basically, best brands on Instagram right now has become a controlling sales machine, and most marketers are struggling with the question of which content strategy to choose to skyrocket engagement and conversion there.

What Makes a Brand Great on Instagram?

We surveyed 301 users in the United States and asked, “Which of the following describes the best brands on instagram right now you follow and enjoy on Instagram?”

• Every Mom
• USA
• Black girl ruined
• Teleport clocks
• Netflix’s Strong Black Lead
• Califia Farm

1. Every Mom

Today’s moms face unique challenges, from raising children in a digital-first world to navigating relationships with in-laws and extended family during a pandemic. Every Mom is a living brand that caters to these spectators.

On this Instagram page, you’ll find content on managing your kids’ big emotions. And also teaching them about diversity, and tips on how to make mealtime more engaging.

2. USA

Instagram is all about images. It means that within minutes of being on Instagram, a user can be bombarded with images.

So, how do you confirm your brand stands out and is memorable?

One way is to develop a unique aesthetic and remain consistent. Bolden USA has done just that.

To copy this lime symbol, Bolden USA’s Instagram theme is green. While the brand features other colours in its images, green is always the primary and standout colour, an effective tactic to help brand recall. That brand recall extending to over 33,000 followers makes Bolden USA one of the top brands on Instagram right now.

3. Black Girl Ruined

Personal finance is like exercise. It would help if you had motivation, the right tools, discipline and a goal to achieve to see true success.

It also doesn’t hurt to have a good coach to guide you along the way. And that’s just what The Broke Black Girl is doing as one of the top brands on Instagram.

Dasha is a financial activist who specializes in competency-based financial education. More than 170,000 people follow her for nonjudgmental, empathetic budgeting advice and free financial resources. Her work levels the predominantly white male-led financial education landscape to make it more accessible to women of colour.

4. Teleport Watches

Have you ever wondered where former President Barack Obama buys his eyes? One of the brands it wears is Teleport Watches.

This premium luxury watch brand is known for its elegant and durable timepieces that are perfect for everyday wear and special occasions. However, people keep coming back to the brand for its modern take on a classic accessory. And which is why this Instagram brand made our list.

5. Netflix’s Strong Black Lead

This is an example of a brand that has mastered the art of having its own identity while remaining connected to its parent brand.

Strong Black Lead is a Netflix sub-brand dedicated to amplifying black stories in media.

The brand’s Instagram page primarily features screenshots and short clips from TV shows, movies. And documentaries on Netflix that feature black actors and directors. Also they stay on trend and post relevant content based on current events, holidays, and hot topics.

In addition to its posts appreciating much-loved TV personalities, Strong Black Lead also promotes content the brand hosts on other platforms, such as podcasts and YouTube content.

6.Califia Farm

The brand’s food photography makes it stand out from the crowd. Also they showing users how Califia Farms products can be used to create dishes ranging from pancakes and ice cream to artichoke sauce and fettuccine alfredo.

The brand does not shy away from presenting its product in the images. Also you can usually find it somewhere in your visual content. And whether in the photo’s main subject or in the background.

Conclusion

Instagram has become an important sales tool for marketers, with notable businesses such as Every Mom, Bolden USA, Black Girl Ruined, Teleport Watches, Netflix’s Strong Black Lead, and California Farm using it to increase engagement and conversions.

Every Mom caters to moms experiencing digital issues. Bolden USA has a distinct look, Black Girl Ruined provides financial guidance, Teleport Watches sells watches, and Strong Black Lead promotes black tales in the media.

California Farm features culinary photos and promotes content via podcasts and YouTube. Overall, Instagram has become a strong tool for marketers to connect with their target demographic.